Corporate
Governance Key Factor In APEJ BPO
Effectiveness In its latest
study of business process outsourcing trends in the Asia/Pacific excluding
Japan (APEJ) market, IDC predicts moderate growth in Business Process
Outsourcing (BPO) services for the region. While
much of APEJ is still at its nascent stages of development for BPO, IDC
observed several important developments in the region which will drive
growth in this market. Under IDC’s
definition, Business Process Outsourcing is distinct from Processing
Services. IDC regards BPO as more strategic and
involves transformational activities that align a company's outsourcing
engagements to corporate objectives. For example,
an ongoing engagement by a bank to hire a vendor to look at benchmarking
and advisory on how to increase customer response time would be considered
a BPO engagement. However, if it is just
outsourcing check processing to a vendor to do it more cheaply at bulk,
that would not be considered BPO but rather
processing services. 'In 2003/2004,
cost was the core BPO criterion. However,
enterprises are now beginning to look at issues of corporate governance
and security, and not just going with the cheapest BPO provider anymore,'
said Conrad Chang, IDC's Senior Market Analyst for Asia/Pacific BPO
Services Research. 'Cost effective solutions are
still important but cost is no longer used as the only major decision
making factor in awarding BPO contracts'. IDC's unique
ongoing relationship with both buyers of BPO services and vendors has been
instrumental in the development of IDC's comprehensive overview of the BPO
landscape for APEJ. The following summarize IDC's
predictions for BPO in APEJ for 2006: -Corporate
governance will be a key consideration - IDC has found that over the past
12 months, both enterprises and vendors are quicker to recognize the
importance of establishing corporate governance structures before
proceeding with BPO implementation. Companies
that have their internal processes mapped out are able to benchmark and
measure performance more effectively than companies that were disorganized. -Enterprises
raise concerns of BPO security - Enterprises are increasingly demanding
stricter security and data privacy measures to ensure that sensitive
information, such as personal data, bank account details and other
confidential information do not leak out once transferred into the hands
of third party vendors. Prominent BPO vendors
have also gone to great lengths to ensure that adequate security, back up
and safety systems are in place to minimize the breach of highly sensitive
information. -BPO mega
deals are few and far between - The market should not expect to see many
mega BPO deals (in excess of US) in APEJ, the likes of which occur more
often in the US and Western Europe. Instead,
expect to see more piece-meal, ad hoc and customized BPO deals that are
smaller in contract size (less than US). The
complex, diverse and non-homogenous market dynamics of APEJ mean that more
targeted, specialized and local BPO deals will
become more common instead of mega deals that span large functions and
operations across the entire enterprise. -Rise of the Indian
BPO players - Long regarded as being cost effective in IT implementation,
Indian players have successfully leveraged IT outsourcing and forayed into
BPO services with a strong concentration on the finance and banking
sectors. - IDC's
Asia/Pacific BPO program covers qualitative and quantitative research for
BPO across horizontal functions ranging from Human Resources to Finance
and Accounting to Customer Care. IDC tracks BPO
that is consumed locally and not exported. Thus,
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